Why Brushalot® Works

April 13, 2021

Children brushing their teeth.

What’s at the heart of the Brushalot® Tooth Fairy Kit?

An engaging, dental health focused take on the timeless battle between good and evil.

It’s a storybook with a fairy tale feel – and that’s why the Brushalot approach to children’s dental health works.

Getting children to brush their teeth can be hard.


Children love this book and the story will have them eager to brush their teeth.

Yes, it’s that awesome.

Don’t just take our word for it: read the reviews.

Storytelling: The Key to Healthy Habits!

Parents know the stories told to our children make a difference in developing healthy habits, shaping their behaviour, and enhancing their self-worth.

And there’s plenty of data proving the point, too.

Mounds of research conducted by scholars and academics across the globe have proven that stories have a profound influence on a child’s values, attitudes, beliefs, and social norms.

Stories enable children to understand their own lives, actions, and relationships by living through characters they come to idolize, respect, and appreciate.

According to scholar Vivian Vasquez, young children develop for themselves narratives in which they become part of the story, which is exactly what we invite them to do with the adventures of General Floss, Sir Brushalot, and Incisor.

For example, by rushing to the sink to brush their teeth after reading our book, Adventures of Brushalot: Tale of the Tooth Fairy, your child can assume the role of General Floss or Sir Brushalot and personally engage in the battle against Prince Plaque and the Tartar Troopers.

In this way, Brushalot not only impacts how your child chooses to act, but frames the notion of brushing their teeth as being part of a much bigger story – one that that they can play a role in.

After all, what child doesn’t long to be the hero in a classic good versus evil story?

Share Your Brushalot Story!

So, don’t delay in harnessing the power of storytelling to influence positive behaviour and encourage a positive self-image by introducing your child to Brushalot and our team of plaque-fighting heroes!

We'd love to hear how Brushalot has positively impacted your child and their dental habits. Make sure you post & tag us on your social media! 

We can’t wait to hear from you.

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